3Gem announced as the PRCA exclusive research partners

The Public Relations and Communications Association (PRCA) is thrilled to announce its exclusive research partnership with 3Gem, a renowned global research and analytics provider, for the period of 2023-2025. This strategic collaboration aims to provide PRCA members with invaluable insights, data-driven strategies, and a deeper understanding of the ever-evolving public relations and communications landscape.

As part of the research partnership, PRCA members will have exclusive access to research reports, in-depth studies, and comprehensive industry analysis, covering a wide range of topics that impact the PR and communications field. The research findings will help PR professionals stay ahead of emerging trends, consumer behaviour shifts, digital advancements, and reputation management strategies.

Additionally, 3Gem will be an official sponsor of the PRCA UK Awards, the PRCA National Conference, and the PRCA DARE Awards.

PRCA Managing Director, Renna Markson, said:

"We are pleased to partner with 3Gem for this exclusive research collaboration. The PRCA remains steadfast in our commitment to equipping members with the precise tools, industry insights, and well-deserved recognition necessary to thrive in the PR landscape. This partnership will enable us to provide our members with state-of-the-art research, meticulous analysis, and exceptional industry events that shine a spotlight on the outstanding accomplishments of PR professionals."

Gabriela Weiss Clarke

Gabriela Weiss Clarke

Head of Communications, PRCA Global

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About PRCA UK

The Public Relations and Communications Association (PRCA) is the world's leading professional body for professionals in public relations, communications, and public affairs. Through our global community, we work towards an industry that is known worldwide for its innovation, excellence and ethical standards. 

Established in London in 1969, the PRCA empowers its members by delivering valuable industry insights, fostering knowledge exchange, and offering opportunities to connect with peers. The PRCA is the industry's voice, ensuring government, policymakers and business leaders recognise PR and public affairs’ vital social and economic impact. We also provide world-class training and actively advocate for the interests of the profession on a broader scale.

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