National Apprenticeship Week – ‘Hiring a PR apprentice is part of the talent solution'

The PRCA is renewing calls for employers to hire a PR apprentice and help talented individuals get the start they need as part of the UK-wide National Apprenticeship Week (NAW) campaign.

Running from 7th to 13th February, NAW aims to shine a light on the achievements of apprentices and employers across the country. The PRCA, in partnership with its new Training, Development and Apprenticeship Programme Partner Cision, will be sharing stories from past and present PR apprentices, employers and coaches on how the programme has positively impacted careers and why apprentices can help #BuildTheFuture.

There is no better time to hire a PR apprentice as employers compete to secure and retain the best talent in the UK market. The PRCA is offering 20% off the recruitment fee during NAW for those agency and in-house teams that decide to hire an apprentice. Register your interest.

The PR Apprenticeship programme offers aspiring practitioners from all backgrounds the opportunity to work full-time in PR while undertaking on-the-job training and assessments. Apprentices work for 18-month periods, with 93% progressing to secure permanent employment in public relations.

Read employer testimonials on how the PR Apprenticeship programme has positively impacted their organisation.

PRCA Head of Apprenticeships Stephanie Umebuani MPRCA said:

“The PR apprenticeship programme plays an important role in building an even more successful, competitive, and diverse workforce. Hiring a PR apprentice can be part of the talent solution to win the race to recruit and retain the best talent in the industry.

“We are extremely proud of our apprenticeship programme as the only provider of the PR and Communications Apprenticeship with a qualification, and so we’re thrilled to have the support of Cision as our official partner. I encourage our members to get involved in National Apprenticeship Week and shine a light on the incredible talent coming through.”

Katie Tod, Marketing Director, Cision UK said:

“In a rapidly changing PR and Comms world, training and development is indispensable. At Cision we put enormous value on training – for our team and our customers – so we’re very proud to champion the next generation of leaders, through PRCA’s exceptional Apprenticeship programme.”

Make sure to follow PRCA Apprenticeships on Twitter and LinkedIn for the latest stories and news regarding PR apprenticeships.

About Cision
As a global leader in PR, marketing and social media management technology and intelligence, Cision helps brands and organisations to identify, connect and engage with customers and stakeholders to drive business results. PR Newswire, helps companies meet their communications and disclosure needs. A network of approximately 1.1 billion influencers, in-depth monitoring, analytics and its Brandwatch and Falcon io social media platforms headline a premier suite of solutions. Cision has offices in 24 countries throughout the Americas, EMEA and APAC.

For more information about Cision’s award-winning solutions, visit www.cision.co.uk

Gabriela Weiss Clarke

Gabriela Weiss Clarke

Head of Communications, PRCA Global

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About PRCA UK

The Public Relations and Communications Association (PRCA) is the world's leading professional body for professionals in public relations, communications, and public affairs. Through our global community, we work towards an industry that is known worldwide for its innovation, excellence and ethical standards. 

Established in London in 1969, the PRCA empowers its members by delivering valuable industry insights, fostering knowledge exchange, and offering opportunities to connect with peers. The PRCA is the industry's voice, ensuring government, policymakers and business leaders recognise PR and public affairs’ vital social and economic impact. We also provide world-class training and actively advocate for the interests of the profession on a broader scale.

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