PRCA announces new NextGen Public Affairs Board

The Public Relations and Communications Association (PRCA) is proud to announce the formation of its new NextGen Public Affairs Board, a dynamic team dedicated to fostering growth, innovation, and best practices within the public affairs sector.
Co-chairs Joe Cooper and Elena Campbell, alongside their fellow board members, will play central roles in driving the group's activities.
The new board aims to leverage the group's platform to welcome new entrants into the industry, particularly in the wake of the upcoming election. The group will be organising successful events aimed at supporting diversity in the public affairs sector and fostering a sense of community through regular socials. They are committed to promoting best practice in the industry and ensuring a smooth transition for the next generation of public affairs professionals.

NextGen Public Affairs Board Members:

  • Joe ​ ​ ​ ​ ​ Cooper (Co-Chair), Senior Account Manager at SEC Newgate UK
  • Elena ​ ​ ​ ​ ​ Campbell (Co-Chair), Consultant at Atticus Partners
  • Rob ​ ​ ​ ​ ​ Frazer, Account Manager at Connect Group
  • Tom ​ ​ ​ ​ ​ Smith, Public Affairs Account Executive at Burson
  • Lea ​ ​ ​ ​ ​ Carson, Senior Account Executive at Stratagem
  • Rob ​ ​ ​ ​ ​ Day, Senior Account Manager - Public Affairs at Grayling
  • Fraser ​ ​ ​ ​ ​ Lyall, Senior Account Executive at Hanover Communications
  • James ​ ​ ​ ​ ​ Van der Graff, Senior Consultant at H/Advisors Cicero
  • Edward ​ ​ ​ ​ ​ Robbins, Consultant at Beyond 2050
  • George ​ ​ ​ ​ ​ Reid, Account Manager at Hanbury Strategy
  • Benjamin ​ ​ ​ ​ ​ Lucas, Senior Account Manager at Burson

PRCA NextGen Public Affairs Board Co-chair, Elena Campbell said:

“Having joined the industry as an intern and seen the professional development opportunities available, I am excited to return to NextGen PA and explore additional opportunities for others”.

PRCA NextGen Public Affairs Board Co-chair, Joe Cooper said:

“Really enjoyed my first year on the committee helping to drive forward the workstreams on diversity and inclusion, while also running our social media channels and being one of the most engaged members of the committee. I’d really value the opportunity to build on the great work that Jon undertook as chair, and drive forward progress on some of the work we’ve delivered in the past year.”

Gabriela Weiss Clarke

Gabriela Weiss Clarke

Head of Communications, PRCA Global

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About PRCA UK

The Public Relations and Communications Association (PRCA) is the world's leading professional body for professionals in public relations, communications, and public affairs. Through our global community, we work towards an industry that is known worldwide for its innovation, excellence and ethical standards. 

Established in London in 1969, the PRCA empowers its members by delivering valuable industry insights, fostering knowledge exchange, and offering opportunities to connect with peers. The PRCA is the industry's voice, ensuring government, policymakers and business leaders recognise PR and public affairs’ vital social and economic impact. We also provide world-class training and actively advocate for the interests of the profession on a broader scale.

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