PRCA Digital Awards 2024 winners announced

The PRCA Digital Awards 2024 ceremony held at Andaz London Liverpool Street last night brought together PR professionals from all over the UK to acknowledge and honour the exceptional standards set in the digital field of the industry.

This year’s sponsors include CARMAPolimonitor, and Reuben Sinclair.

We are proud to recognise the excellent achievements of these individuals and teams.

Best Digital Marketing Campaign

Highly Commended:
ilk agency and Generation Logistics
Generation Logistics Digital Marketing Campaign

Winner:
Fight or Flight
Frontify Real or Not Real

Best Social Media Campaign - sponsored by CARMA

Highly Commended:
Edmonds Elder & Centrica
Net Zero Heroes

Winner:
Dialogue #bokfriday
SA Rugby #bokfriday

Best Use of a Communication Tool in a Campaign

PLMR
The University of York and Skills for Care: Curious About Care Tool

Best Use of Audio in a Campaign

Highly Commended:
Police Now
'Manchester's Rookie Cops'

Winner:
Golin & Specsavers
Misheard Version

Best Use of Content Marketing in a Campaign

Highly Commended:
Third City & Kia
Electric Futures

Winner:
Digital Trails
Work Hard, Play Hard: The Top Cities for a Working Holiday

Best Use of Paid Media in a Campaign

HROC
Powering up STIHL’s battery-operated campaign

Best Use of Reporting and Measurement in a Campaign - sponsored by CARMA

Malaria No More UK
Finish the Job

Best Use of Social Influencers in a Campaign - sponsored by Polimonitor

Highly Commended:
Alfred & Netflix's The Crown
The Sylvanian Crown

Winner:
Golin with Specsavers
Misheard Version

Best Use of Video in a Campaign

Highly Commended:
BCW
Quality Street: Street (W)rappers

Winner:
Red Consultancy
The Reverse Make-Up Tutorial

Digital Professional of the Year

Imogen Wallis, Milk & Honey PR

In-House Team of the Year

HM Prison and Probation Service

Digital Agency of the Year sponsored by Reuben Sinclair

Battenhall

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About PRCA UK

The Public Relations and Communications Association (PRCA) is the world's leading professional body for professionals in public relations, communications, and public affairs. Through our global community, we work towards an industry that is known worldwide for its innovation, excellence and ethical standards. 

Established in London in 1969, the PRCA empowers its members by delivering valuable industry insights, fostering knowledge exchange, and offering opportunities to connect with peers. The PRCA is the industry's voice, ensuring government, policymakers and business leaders recognise PR and public affairs’ vital social and economic impact. We also provide world-class training and actively advocate for the interests of the profession on a broader scale.

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